rubic design + interactive

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process

We love it when a plan comes together. 

Discovery

Creating the roadmap to success. 

Do you have a web design challenge, but are uncertain how to approach or solve it? Are you hoping an ad agency or web designer will give you an accurate estimate of technical requirements, cost and time before you hire them? You might be surprised. If you want a timely, successful web project, let Rubic consult with you first to create a clear vision and foundation to begin your project on.

 

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Strategy & Definition
Define relevant web standards, best practices, marketing opportunities.
Design prototypes, mockups, marketing/seo analysis.   
Define device and accessibility constraints.
Kick-off third-party tools and collaborations (as needed).
Adjust scope, goals and requirements (D).

Structure
Audit Content - marketing message, verbiage, multimedia, storyline.
Sitemap - collaborative iterations (D).
Wireframe - collaborative iterations (D).
Moodboards, visual/brand sketches, samples and design track.
Sign-off: Sitemap, wireframes, scope (D) 

Visual Design
Review, iterate moodboards (D).
Design research and interviews.
Client feedback and dialogue.
Deliver creative brief review, signoff (D).
Present design concepts, grid structure, style guides (D).
Sign-off on design (or further iteration) (D).

Build
Prepare development servers.
Develop core features and functionalities, weekly client review (D).
Load content - text and imagery.
Apply design system, site theming.
Final content edit, review and training.
Quality Assure, and conduct user acceptance testing (UAT).
Migrate to LIVE server, soſt launch (D).
Track/monitor and report results, final edit.
GO LIVE (D).
Begin Follow-on, Phase-2 tasklists.

 

 

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Interview stakeholders, client-teams, end-user groups.
Analyze  existing assets, analytics, problems & challenges
Create ‘persona’ per audience/user type
Define scope, goals, requirements, budget
Kick-off technical & content creation tracks.
Brief of challenges/solutions/metrics/requirements.

Strategy

Creating the roadmap to success. 

Do you have a web design challenge, but are uncertain how to approach or solve it? Are you hoping an ad agency or web designer will give you an accurate estimate of technical requirements, cost and time before you hire them? You might be surprised. If you want a timely, successful web project, let Rubic consult with you first to create a clear vision and foundation to begin your project on.